Press/publicity
Story on gamemarathons.com
From last year's event:
http://www.hotbloodedgaming.com/2008/10/25/check-out-nicks-marathon-everyone/
http://www.prlog.org/10127478-video-game-marathon-to-raise-money-for-several-charities.html
blog entry on jamesbrief.com publicizing the event
blog entry on alannoah.com about Nick's Marathon